Today, interactive multimedia is the fastest, most vivid and effective way to communicate in education, training, information dissemination, promotion and more. Digital Lagoon can produce multi-layered DVDs that contain up to 8 gigabytes of information - or pocket-sized CDs that contain contact information and a full corporate video presentation. Interactivity combined with Digital Lagoon creativity makes these new media ideal for product demonstrations and image presentations at conventions and trade shows. Here are just a few of the ways Digital Lagoon has used interactive applications to help their clients succeed:
- Train Effectively: CDs and DVDs are compact, durable, and viewable almost anywhere. In addition to the ability to store huge amounts of text and images, they can deliver high-impact video, audio and animation. CD-ROMs also allow you to interactively test employee knowledge and track the results.
- Demonstrate New Products: Multimedia can take the viewer to the product and even inside it. Video compression and Flash animation technologies allow the customer to really "get the picture." If the product is very large or very complex, there may be no other way to accomplish that. Users can examine an item through multiple technologies - even in 3D - or can just sit back and watch a guided tour of products, features and benefits.
- Increase Web Site Traffic: CD-ROMs and DVDs are excellent handouts or "leave behinds" that can later drive people to your Web site. They can generate interest in the site, which may contain more in-depth information about your company's products and services. Plus they can be the size of a business card, which allows for a convenient handout or cost-effective mailing.
- Increase Sales: Interactive CD and DVD presentations are perfect for today's on-the-go sales teams. They can supplement printed sales materials with video, audio, animation and more information than sales-call time or printed-page space allows. Interactive sales CD-ROMs are also perfect for distribution at trade shows and events.
Digital Lagoon can also take your online application to a multimedia kiosk environment. Interactive kiosk applications include all the functionality that an interactive CD/DVD does - you can even build in a system to record viewer responses. One of the advantages of using interactive kiosks is that they are a stand-alone presentation that can move the user into a buying position without the dedication of an extra sales person.