The Kansas City Electric Supply Company provides quality electrical products and services to customers and suppliers. They hired Digital Lagoon to take their existing out dated website to a more modern design and reorganize for quicker navigation to each product. Keeping their royal blue as the dominant color, we introduced a new color palette with secondary colors consisting of different blues mixed with grays, as well as, hints of green and red for items that require easy finds for suppliers. We reorganized each product page by creating custom themes per product to allow for everything from variations of imagery, the inclusion of brand logos, list of items and areas for advertising. Simple items like adding in a News page and a Promos page has opened more ways of communication for them to reach their clients.